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IPSY GLAM

Skills: Product photography; Post-production;
Page layout & design

Ipsy Glam is a beauty product monthly subscription bag.
The challenge here was to create a three-part ad series featuring
the unique bags the company provides with each shipment.
The first step was to
photograph the product. Inspired by an  &Walsh campaign for Izze Fusion, I photographed the bags using gels to create dynamic color and gradients. The ad concept was to create an illusion and a sense of mystery (like the feeling you get each time one of those ipsy bags shows up in your mailbox) while still maintaining a feeling of luxury.

Ipsy magic poster
Ipsy daisy poster
Ipsy dreams poster
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Each of the glam bags was photographed in my "home studio" using a fabric cube and posterboard, desk lamp and colorful binder dividers. 

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